Your Nonprofit Fund.
Built and Managed for You.
Launch a branded Nonprofit Fund for your residents and employees, under SHORE’s 501(c)(3).
No new entity. No operational lift. SHORE handles everything.
What Is the SHORE Nonprofit Fund?
A Nonprofit Fund is a branded charitable giving model established for a senior living operator and led and managed by SHORE on the operator’s behalf. It is designed to provide financial support to potential and current residents and employees facing hardship. By operating under SHORE’s 501(c)(3), the fund allows operators to launch a fund without forming a nonprofit entity.
SHORE manages the day-to-day fundraising and grantmaking so your team stays focused on operations while resources reach the people who need them.
The Senior Living Operator Advantage
Your Nonprofit Fund provides grants to support residents and employees while creating a dedicated stream of tax-deductible charitable donations to fund that assistance.
Nonprofit Fund in Practice
These are the moments your Fund is built for.
Occupancy Bridge Grant
The right community.
A manageable gap.
A prospective resident has found the right fit. The care is right. The culture feels right. The monthly rate is $4,000 — her family can commit to $3,500. Without support, the family may walk away. Not because it’s the wrong community — but because of a $500 shortfall.
Through an Occupancy Bridge Grant, your Fund provides a time-limited financial support. She moves in with confidence while the family adjusts its finances. You fill the unit. Everyone wins.
Employee Emergency Relief
A crisis shouldn't cost you a caregiver.
A long-time caregiver in your community faces an unexpected car repair. It’s not catastrophic — but it’s enough to disrupt their focus, strain their finances, and in some cases, force a decision about whether they can keep showing up.
An emergency grant from your Fund covers the cost. For the employee, it means stability during a difficult time. For your community, it means keeping a dedicated caregiver on the team — and signaling that your organization actually has their back.
Employee Emergency Relief
A crisis shouldn't cost you a caregiver.
A long-time caregiver in your community faces an unexpected car repair. It’s not catastrophic — but it’s enough to disrupt their focus, strain their finances, and in some cases, force a decision about whether they can keep showing up.
An emergency grant from your Fund covers the cost. For the employee, it means stability during a difficult time. For your community, it means keeping a dedicated caregiver on the team — and signaling that your organization actually has their back.
You keep brand ownership.
We manage the lift.
SHORE builds and manages the infrastructure behind your Fund end-to-end — governance, compliance, financial stewardship, and reporting — all under SHORE's nonprofit framework. Fundraising in, grants out. Your team stays focused on operations.
Fundraising & Grant Strategy
SHORE raises the funds and manages the grants so your communities can deliver timely support without added workload. Fundraising strategy, donor outreach, sponsorship development, and end-to-end grant management — all handled by SHORE.
Rollout & Support
SHORE helps your entire organization speak about the Fund with clarity — from corporate leadership to every community team. Role-based training, playbooks, FAQs, referral scripts, and onboarding materials are all provided.
Day-to-Day Fund Operations
SHORE handles every aspect of your Fund's daily operations: grants, fundraising, donor outreach, marketing, financial tracking, compliance, and reporting. You focus on your communities. We run the Fund.
Marketing & Visibility
Financial Stewardship
Governance & Compliance
Impact Measurement & Reporting
Marketing & Visibility
Financial Stewardship
Impact Measurement & Reporting
Governance & Compliance
A clear path from conversation to launch.
SHORE leads every step — so you always know where you are and what comes next.
Phase One
Establishment
We begin with a conversation to confirm fit, clarify goals, and define the scope of your fund. SHORE then builds the full infrastructure before day one.
- Discovery & Agreement
- Planning & Governance Design
- Infrastructure Development
Phase Two
Launch
Internal alignment comes first, then public rollout. SHORE leads fundraising strategy and execution while your team reinforces visibility.
- Internal Deployment
- External Rollout
- Fundraising (SHORE-Led)
Phase Three
Ongoing Management
This isn’t a set-it-and-forget-it program. SHORE monitors outcomes, addresses gaps early, and runs a continuous improvement cycle.
- Measurement & Reporting
- Fund Engagement
- Auditing & Improvement
SHORE's Nonprofit Fund
in the News
SHORE's Nonprofit Fund in the News
Ready to Make a
Greater Impact?
Join SHORE’s Nonprofit Fund Network and launch your own branded fund without the hassle. Partner with us to expand your impact, support more seniors, and integrate philanthropy into your business.
Jennifer Prado
Executive Director
jennifer.prado@shre.org